MV3003 Principles of Management Syllabus:

MV3003 Principles of Management Syllabus – Anna University Regulation 2021

COURSE OBJECTIVES:

To impart knowledge to the students on:
• Global Management -Theory and Practice
• Planning and Decision Making
• Organizing and Staffing
• Leadership and Motivation
• Controlling and Control techniques

UNIT I GLOBAL MANAGEMENT -THEORY AND PRACTICE

Definition of Management– Nature- Purpose- Science or Art- Development of Management Thought– Contribution of Henry Fayol and F W Taylor- Approaches to Management- Functions of ManagersSocial responsibility of Managers– Ethics in managing- International management- MNCs- Country alliances- Cultural differences- Porter’s competitive advantage of Nations.

UNIT II PLANNING AND DECISION MAKING

Planning: Essentials of planning- Types- Planning process- Objectives- Management by Objectives Strategies- Policies and planning premises- Blue ocean strategy – Portfolio matrix- Premising and Forecasting. Decision Making: Importance- Limitations of rational decision making- Evaluation of alternatives- Selection of alternative–three approaches- Programmed and nonprogrammed decisionsCreativity and Innovation.

UNIT III ORGANIZING AND STAFFING

Organizing: Nature- Formal and informal organization- Entrepreneuring and Reengineering Organization structure-process- Departmentation- Strategic Business Units (SBU)- Line/Staff authority- Empowerment- Functional Authority Decentralization– Delegation- Effective organizingAvoiding conflict by clarification- Organizational culture.
Staffing: Definition- Systems approach to staffing- Human Resource Management – Selection process- techniques and instruments- Performance appraisal-appraisal criteria- Team evaluation approach-applying performance review software- Formulating career strategy- Training of ManagersOrganizational dynamics- Managing change and organizational conflict.

UNIT IV LEADERSHIP AND MOTIVATION

Leading: Definition- Approaches to Leadership- Leadership Styles-Trait Theories-Committees, Teams and Group decision making- Personality- Perception- Individual and group behavior- Cognitive dissonance theory- Human factors and Motivation-Theories of Motivation- McGregor’s theory X and theory Y- Maslow’s hierarchy of needs theory- ERG theory- Herzberg’s theory- Expectancy theoryEquity Theory-McClelland’s needs theory- Motivational Techniques-Job enrichment.

UNIT V CONTROLLING AND CONTROL TECHNIQUES

Controlling function- Basic control process- Critical control points-standards- Control as a feedback system- Control of overall performance- Profit & Loss Control-Control through ROI-Management Audits-Balanced score card-effective control. Control techniques: Budget as a control Device-Timeevent Network analysis and analytics in Managing-Use of computers in handling information- Digital economy, ecommerce and m-Commerce-Tools to improve productivity and TQM.

TOTAL: 45 PERIODS
COURSE OUTCOMES:

On completion of the course the students will be able to:
CO1: Function as successful managers.
CO2: Plan and make appropriate decision.
CO3: Organize resources
CO4: Demonstrate Leadership qualities.
CO5: Apply control techniques

TEXT BOOKS:

1. KOONTZ, H. & HEINZ, W. (2012) Essentials of Management: An International and Leadership Perspective. 9th edition, Tata McGraw Hill.
2. ROBBINS, S.P., & DAVID, A. D, (2009) Fundamentals of Management: Essential Concepts and Applications. 6th edition, Pearson Education.

REFERENCES:

1. WEIHRICH, H., MARK, V. C. & HAROLD, K. (2010) Management: A Global and Entrepreneurial Perspective. 13th Edition, Tata McGraw Hills.
2. RAO, V.S.P. & KRISHNA, H. (2009) Management: Text and Cases. Excel Books.
3. TRIPATHY, P. C., & REDDY, P. N. (2008) Principles of Management. Tata McGraw Hills.
4. MICHAEL, A. H., STEWART J. B., & LYMAN, W. P. (2008) Management.